User Help
Search Forum
keywords

author

GO
SOFTWARE
Company News: Page (1) of 1 - 12/18/12 Email this story to a friend. email article Print this page (Article printing at MyDmn.com).print page

Mitsubishi Motors Australia Limited (MMAL): All-New Mirage to Start at RRP $12,990 When it Goes on Sale in January 2013   By PRWEB

(PRWEB) December 19, 2012

Mitsubishi Motors Australia Limited (MMAL) announced today that its nimble new Mirage, which goes on sale in mid-January, will start from RRP $12,990.

MMALs CEO Mutsuhiro Oshikiri said MMAL decided to reveal the Australian pricing, prior to the vehicles arrival in Australia, due to the overwhelming interest online and in dealerships.

As you can see, starting at $12,990 the all-new Mirage is great value for money, offering lively performance and a brand new stylish design and is already appealing to customers ahead of its arrival, Oshikiri said.



In the first two weeks of our Win a Mirage Facebook pre-sale campaign, we have had over 3,500 entries and a high level of registrations of interest through our website and in dealerships. The Mirage is impressive because it balances high performance and functionality with fuel efficiency in a compact, yet spacious, package that is fun to drive and at $12,990 is very affordable.

The all-new Mirage with its all-new design, boasting outstanding fuel efficiency, a spacious interior for five people and easy-to-drive manoeuvrability, offers nimble performance wrapped up in a stylish and affordable package.

14MY Mirage RRP    5 MT            CVT
ES                            $12,990    $15,240
Sport                            $14,190    $16,440
LS                            $15,490    $17,740

All prices are recommended retail

Available in a selection of six richly-hued colours, the Mirages sporty lines dazzle in Mulberry, Cyber Blue (LS only), Red Planet and Midnight Black (LS only) while Cool Silver and White add a touch of understated style.

Mitsubishi Motors all-new Mirage will be available at over 200 dealerships across Australia from January 2013. You can explore the product in detail and register your interest by visiting http://www.mitsubishi-motors.com.au.

Full Australian Specifications
The all-new Mirage platform utilises structural optimisation to create a body which is rigid yet still one of the lightest in class. Combined with a highly aerodynamic body style, the Mirage achieves best in class fuel economy of 4.6L/100kms (ES model) with the LS model returning 4.8L/100kms with manual transmission and 4.9L/100kms in the CVT. The Mirage achieves best in class CO2 emissions of 109g/km in the ES with the LS 5MT not far behind with 113g/km and 115g/km in the LS CVT.

Interior
The Mirages spacious interior provides seating for up to five people in comfort. Through using high-efficiency packaging, which keeps the engine compartment as small as possible, occupant space is maximised.

The flat dashboard with accent line which traces across the entire length of the dash provides a sense of width to the cockpit. The clean styling of the dash top promotes feelings of space while the glossy piano black centre panel adds a stylish touch. The quality feel of the Mirages interior is boosted in the LS model through the addition of silver accents on the shifter panel, gear knob and air-conditioning vents along with the inclusion of chrome door handles.

Two interior fabric trims are available in the Mirage. The ES model features a plain knit black seat fabric embossed with a polka-dot pattern to express a sense of movement. The LS model uses a soft, waffle-weave seat fabric in black and purple to impart a sense of fun with a touch of sophistication. Black and ivory two-tone dash and door trims in both models, bring lightness and a sense of space to the Mirage interior.

The contoured front seats provide a comfortable ride while the rear bench seat with flat cushion ensures all rear occupants, including the middle passenger, enjoy a comfortable drive. The flat rear seating also helps maximise the space to fit more than one child seat with ease.

The Mirage offers plenty of small item storage areas, including a front passenger glove box, dashboard tray above the glove box, centre console tray, front door pockets with bottle holder, front and rear seat drink holders and front passenger seat back pocket. Luggage space can be increased by folding down the 60/40 split rear seat.

Mirage ES comes standard with CD player, two speakers, USB and AUX input and Bluetooth 2.0 with audio streaming. The three-spoke leather steering wheel features phone and audio controls, making it easy to listen to music and safer to take phone calls on the road.

In the Mirage LS, convenience is improved with the addition of dusk-sensing headlamps, rain-sensing wipers and Keyless Operating System with one-touch start to make the daily drive a little easier. Driver and passenger comfort is boosted with climate-control air-conditioning while the audio system receives two additional speakers.

Exterior
Measuring in at 3,710mm long, 1,665m wide and 1,500mm high, Mirage provides generous space for five adults and everyday luggage in a small package. A turning radius of just 4.4 metres gives the Mirage ES the best turning circle in its class, with the LS model close behind at 4.6 metres. With its easy-to-drive nature and outstanding manoeuvrability, the Mirage inspires driver confidence.

The Mirages clean design imparts an inviting and approachable overall appearance with the edgy headlamps and sculpted engine hood creating a friendly frontal face. Extensive fluid analysis and wind tunnel testing resulted in the Mirage being designed with optimal styling to reduce air resistance. The result is a drag co-efficient of just 0.30 which puts Mirage among the best in class and contributes to lower fuel consumption. Airflow around the front end has been optimised by minimising the grille opening and crafting the front bumper undersurface to act as an air dam at its corners.

The Mirage provides excellent forward and side visibility due to the low-set belt line and location of A-pillars closer to front occupants. The gently curving roof line provides ample headroom for rear seat passengers while air resistance is reduced through the use of a roof spoiler on the LS model. Airflow separation from front to rear has been improved through using a gently tapered cabin roof line which shapes into a trailing edge and the use of prominent edges at the corners of the broad and substantial rear bumper.

Adding front fog lamps, roof spoiler, door sash blackout and 15-inch alloy wheels gives the Mirage LS a sporty edge, boosting its street presence.

The Mirage Sport is based on the Mirage ES with additional features to enhance the Mirages clean lines. The Mirage Sport receives 14-inch alloy wheels, roof spoiler, four speakers and door sash blackout.

Available in a selection of six richly-hued colours, the Mirages sporty lines dazzle in Mulberry, Cyber Blue (LS only), Red Planet and Midnight Black (LS only) while Cool Silver and White add a touch of understated style.

Engine
Powered by a 1.2-litre all-new Smart MIVEC engine, the Mirage ES has best in class fuel efficiency returning 4.6L/100km. Not far behind is the LS 5MT with 4.8L/100km and 4.9L/100km in the LS CVT. This results in low CO2 emissions of 109g/km in the ES and 113g/km in the LS manual and 115g/km in the LS CVT. It is expected the Mirage will achieve a five-star rating in the Federal Department of Infrastructure and Transports 2012 Green Vehicle Guide thanks to its low CO2 emissions and fuel efficiency.

The 1.2-litre, three cylinder engine utilises Mitsubishi Motors MIVEC variable valve timing system that optimally matches intake valve timing to engine speed and load. The air intake and exhaust systems, fuel system, cooling system and other ancillary systems have had extensive weight reduction while friction losses and loads in all moving parts have been reduced.

The engine produces maximum output of 57kW at 6000rpm and generates maximum torque of 100Nm at 4000rpm. Combined with a comparatively low weight, Mirage achieves effortless acceleration from a complete stop and when overtaking providing nimble and confident performance.

The Mirages Smart MIVEC engine is mated to a five-speed manual or Continuously Variable Transmission, with both options providing peppy performance and easy-to-drive manoeuvrability.

Safety
Mirage is equipped with a range of safety systems as standard including six SRS airbags; driver and front passenger, side and curtain. ABS with Electronic Brakeforce Distribution makes driving on slippery surfaces safer by activating brakes to individual wheels when required to deliver superior control and evenly distributing brake pressure across the front and rear wheels accordingly.

Active Stability Control works to maintain stability and prevent loss of control while cornering to keep the Mirage online through corners. For child seat installation there are three tether anchors and two Iso-Fix rear seat child restraints fitted.

The Mirage uses Mitsubishis RISE safety body design to provide an impact-absorbing front end with high-rigidity cabin structure. The extensive use of high-tensile steel panelling reduces the body weight of the Mirage helping contribute to better fuel economy and performance. The structural design provides impact energy-absorbing spaces under the engine hood and the fenders as well as energy-absorbing cowl top and wipers to mitigate head injury in the event of a pedestrian collision. The front bumper and headlamps also use an energy-absorbing design to minimise pedestrian leg injuries.

Read the full story at http://www.prweb.com/releases/mitsubishi/mirage/prweb10249644.htm.


Page: 1


null
Keywords:automotive equipment
Related Sites: Digital Producer ,   Media Workstation ,   Digital Webcast ,   IBC News ,   Audio Video Producer ,   BN - Broadcast Newsroom ,   Digital Post Production ,   DVD Creation ,   Oceania ,   DMN Newswire ,   BN - Webcast ,   VideoBasedTutorials
Related Newsletter: DMN Newsletter ,   Waveform Newsletter ,   Timeline Newsletter ,   Streamline Newsletter ,   Digital Media Net ,   DVD Viewpoint ,   DMNForums ,   Tutorial Finder ,   Review Seeker ,   BN - Broadcast Newswire

DMO TEXT LINKS
(Click here to place a textlink on this site)

Get 10 days of free unlimited access to lynda.com.
What do you want to learn today? Online video tutorials to help you learn software, creative, and business skills.
Click Here!


@ Copyright, 2014 Digital Media Online, AllRights Reserved