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Palatine, IL, January 09, 2013 --(PR.com)-- Exergame Fitness, a leading provider of commercial Exergame equipment, has announced that Robert Reid will join the company as chief strategy officer, reporting to CEO Ed Kasanders. Reid comes to Exergame Fitness from his previous position at FitWall where he had been the vice president of sales.
"Interactive gaming is not an alternate to fitness. It is the future of fitness! I’m quite proud to join team Exergame's quest to fix fitness," said Reid.
In addition to Rob Reid, Jason Humphrey will serve as a strategic advisor to Exergame Fitness. Humphrey will continue to serve as President of FitWall North America but will be active in all corporate strategies moving forward with Exergame Fitness.
“I'm incredibly excited to be a strategic advisor to Exergame Fitness. Now is the time to take the industry to the next level, and I look forward to bringing innovative ways to keep Exergame Fitness the standard in the industry. Childhood obesity should be very scared right now, because we're coming with the tools to make it a thing of the past,” said Humphrey.
Both Humphrey and Reid have a combined 30 years of game changing experience in the fitness industry and making companies profitable. They both have broad knowledge of all matters related to the organization, with an eye towards identifying new sales perspectives and both have demonstrated a proven ability to drive organizational growth. They are very excited to be a part of Exergame Fitness where they believe real positive impacts in childhood obesity, and adult inactivity, can be achieved.
“Exergame equipment has proven to be an effective tool to increase activity among kids and start them on a lifetime of healthy living. Jason and Rob bring with them years of experience and passion that will drive this message,” says Ed Kasanders, CEO of Exergame Fitness.
Exergame Fitness is a leading distributor and manufacturer of commercial grade Exergame equipment. Exergame Fitness is reinventing fitness to be more interactive and engaging, driven through technology and simplicity in order to redefine the future of fitness. To find out more information please visit www.exergamefitness.com.
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