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(PRWEB) February 07, 2013
Columbus, Ohio: SafeAuto Insurance Company is introducing its new pricing strategy with new advertising featuring comedian Norm Macdonald.
Macdonald, a stand-up comedian, writer, producer, actor and Saturday Night Live cast member for five years, began appearing in advertising for the minimum-limits auto insurer last summer. Norm Macdonalds frank, unpretentious style is a lot like SafeAutos, said Ron Davies, SafeAuto Chief Executive Officer. We strive to meet the needs of our customers by giving them honest value.
In one new commercial, Macdonald introduces Fair Shake Pricing, SafeAutos improved approach to determining rates that are more accurate for each, unique driver. In this economy, nobody wants to spend more than they need to, says Davies. Every day, SafeAuto delivers the savings our customers demand.