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SoCal Digital Marketing Announces A New Study Comparing Internet Marketing To Traditional Advertising As A Marketing Channel in 2012   By PRWEB

Irvine, CA (PRWEB) November 13, 2012

Internet marketing has been changing traditional marketing methods since its inception for more than a decade now and its still the fastest growing marketing channel. This is because of several important factors that traditional print advertising cannot provide that internet marketing can. One of the most beneficial factors of internet marketing is that you can easily track and analyze how effective the internet advertising is working by having a website with an analytics program. With Google Analytics you can see where every click to your website is located, how long they spent on the website, how many pages the visitors went to, popular search terms to find your website and much more in-depth data.

Another important factor of internet marketing is the popular and time consuming use of social media. Over 700 million users are registered on Facebook alone and spend hours online sharing information, news, and products. Companies that have an online social media presence and actively engage their customers can receive a better brand reputation, sales, and loyalty. Large social media networks also provide advertising that can be narrowed down to who can view the ads so your budget is spent on targeted demographics. Over 20% of Facebook users have purchased something because of ads or comments they saw there (source: Ipsos). SoCal Digital Marketing, an Orange County internet marketing company, has seen a lot of success for their clients by utilizing social media and internet marketing advertising. Andrew Guida the owner of SoCal Digital Marketing stated Our clients on average will receive a traffic increase to their website by over 157% by using social media marketing and search engine optimization techniques. This traffic can funnel into lead generation inquiries or direct sales for Ecommerce stores.

SoCal Digital Marketing is an Orange County web design and internet marketing company that provides seo services, pay per click management, social media marketing, web hosting, and web design services.
To receive more information or start an internet marketing campaign contact SoCal Digital Marketing directly at (949) 309-8845 or visit the website

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