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Storyfarm uses G-Technology G-SPEED eS PRO to Cut Latest Doc Projects San Francisco-based post house sold on product's speed, capacity, scalability and responsive tech support By Dean Mermell

Video editors working in high definition (HD) face increasing technical challenges on a daily basis. Their tools need to be sharp, fast and function well under deadline. The sheer size of video files that have to get pushed through today's postproduction workflows can slow a system down to a level where the creative process just isn't fun anymore. For an editor working in HD, the external storage solution that holds your video is now as important as your camera, computer and editing software, and the last thing any editor wants is to have issues because their workstation can't deliver the goods.
 
The Story Behind Storyfarm
Storyfarm is a postproduction shop based in San Francisco. Owner, Dean Mermell, cuts long-form documentaries, corporate promos and TV commercials for a wide range of clients in the greater Bay Area. He's written for DV magazine and Macworld and taught Final Cut Pro(r) and digital filmmaking at Stanford University. In his free time, Dean writes, produces, directs and scores contemporary silent films. His silent short, "Modern Life," won the 2000 San Francisco International Film Festival's Golden Gate Award for best short film.

Storyfarm owner Dean Mermell with actor Martin Landau


 
The Solution
G-Technology G-SPEED eS PRO
 
Benefits
Speed and scalability. Dean had reached a point at his company where he couldn't afford to compromise on performance any longer. While Dean doesn't work much with uncompressed video, he does use a lot of layers, composites and effects at 720 and 1080 resolutions, so he needed the same kind of throughput as editors working with uncompressed 2K files.